Our Vision

To maintain our position as the leading “Mothers-to-Be and Babies Caring Product Retailing Group” in Indonesia.

The Group will continue to grow its core business by increasing its number of retail stores throughout the region. It will expand its business scope by including media, medical supplies, entertainment products, and food products. Media operations, such as PR, forums, blogs, and social medias, will strengthen the broadcast of its channels and products. Furthermore, through offering a wide variety of business items, the Group can achieve the comprehensive one-stop- shop for our customers. To reach more customers, expanding channels will be practiced with new concepts, e-commerce, and more specific spots as hospitals, pharmacies, and pre-schools. Through above business operations, the Group will do its best to maintain its leading position in Indonesia.

Our Mission

  • Offer qualified and comprehensive solutions and fulfill needs of our customers by providing the best shopping experience.
  • Expand the retailing channels to reach more target customers via both online and offline stores.
  • Cooperate in closer and long-term partnership with a wide diversity of suppliers around the world.
  • Provide a good working environment and share the success with our staff.
  • Adhere to the principles of good corporate citizenship.
  • Maintain and improve each brand's image through media operation.
  • Develop new business items to increase diversity.